Data protection declaration
Unless otherwise stated below, the provision of your personal data is not required by law or contract, nor is it necessary for the conclusion of a contract. You are not obliged to provide the data. Non-provision has no consequences. This applies only insofar as no other information is given in the following processing procedures.
“Personal data” means all information relating to an identified or identifiable natural person.
Server log files
You can visit our websites without giving any personal information.
Whenever you access our website, usage data is transmitted to us or our web host / IT service provider by your Internet browser and stored in log files (so-called server log files). These stored data include, for example, the name of the page accessed, the date and time of access, the IP address, the amount of data transferred and the requesting provider.
The processing is carried out on the basis of Art. 6 Para. 1 letter f DSGVO out of a justified interest in ensuring the trouble-free operation of our website and to improve our offer.
Collection and processing when using the contact form
When using the contact form, we only collect your personal data (name, e-mail address, message text) to the extent that you have provided it. The data processing serves the purpose of establishing contact. By sending your message you agree to the processing of the transmitted data.
The processing is based on Art. 6 (1) lit. a DSGVO with your consent. You can revoke your consent at any time by notifying us, without affecting the legality of the processing carried out on the basis of the consent until revocation. We will only use your e-mail address to process your request. Your data will then be deleted unless you have agreed to further processing and use.
When you open a customer account, we collect your personal data to the extent specified there. The data processing serves the purpose of improving your shopping experience and simplifying the order processing.
The processing is based on Art. 6 (1) lit. a DSGVO with your consent. You may revoke your consent at any time by notifying us, without affecting the legality of the processing carried out on the basis of your consent until revocation. Your customer account will then be deleted.
Collection, processing and transfer of personal data for orders
When you place an order, we collect and process your personal data only to the extent necessary to fulfill and process your order and to process your inquiries. The provision of the data is necessary for the conclusion of the contract. Failure to provide the data means that no contract can be concluded.
The processing is based on Art. 6 para. 1 lit. b DSGVO and is necessary for the fulfilment of a contract with you. Your data will be passed on, for example, to the shipping companies and dropshipping providers you have chosen, payment service providers, service providers for order processing and IT service providers. In all cases we strictly observe the legal requirements. The extent of the data transfer is limited to a minimum.
Use of the e-mail address for sending newsletters
We use your e-mail address independently of the contract execution exclusively for our own advertising purposes for the newsletter dispatch, provided that you have expressly agreed to this.
The processing is based on Art. 6 (1) lit. a DSGVO with your consent. You may revoke your consent at any time without affecting the legality of the processing that has taken place on the basis of the consent until revocation. To do so, you can unsubscribe from the newsletter at any time using the corresponding link in the newsletter or by notifying us. Your e-mail address will then be removed from the distribution list.
Your data will be passed on to a service provider for e-mail marketing within the scope of order processing. Your data will not be passed on to other third parties.
Use of the e-mail address for sending direct mail
We use your e-mail address, which we have received in the course of the sale of a good or service, for the electronic transmission of advertising for our own goods or services similar to those you have already purchased from us, unless you have objected to this use.
The provision of the e-mail address is necessary for the conclusion of the contract. Failure to provide it means that no contract can be concluded.
The processing is based on Art. 6 (1) lit. f DSGVO from the legitimate interest in direct advertising. You can object to this use of your e-mail address at any time by notifying us. The contact details for exercising the objection can be found in the imprint. You can also use the link provided for this purpose in the advertising e-mail. This will not incur any costs other than the transmission costs according to the basic tariffs.
Use of an external merchandise management system
We use a merchandise management system for contract processing within the framework of order processing. For this purpose, your personal data collected within the scope of the order will be transmitted to Zoho Corporation Pvt. Ltd – Datacenter Europe, GDPR compliant.
Use of PayPal
The processing is based on § 15 (3) TMG and Art. 6 (1) lit. f DSGVO from the legitimate interest in the above-mentioned purposes.
The data collected from you in this way will be pseudonymized by technical precautions. It is therefore no longer possible to assign the data to your person. The data will not be stored together with other personal data of yours.
You have the right to object at any time, for reasons arising from your particular situation, to the processing of personal data concerning you, based on art. 6 (1) f of the Privacy Code.
Under the following links you can find out how to manage (among other things deactivate) the cookies in the most important browsers:
Chrome Browser: https://support.google.com/accounts/answer/61416?hl=de
Internet Explorer: https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies
Mozilla Firefox: https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen
Use of Google Analytics
On our website we use the web analysis service Google Analytics of Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”). The data processing serves the purpose of analyzing this website and its visitors. To this end, Google will use the information obtained on behalf of the operator of this website to evaluate your use of the website, to compile reports on website activity and to provide further services to the website operator in connection with website and internet use. The IP address transmitted by your browser within the framework of Google Analytics is not combined with other data from Google.
The processing is based on Art. 6 (1) lit. f DSGVO from the legitimate interest in the needs-based and targeted design of the website. You have the right to object to the processing of your personal data based on Art. 6 (1) f DSGVO at any time for reasons arising from your particular situation.
You can prevent the storage of cookies by selecting the appropriate technical settings in your browser software; however, please note that in this case you may not be able to use all the functions of this website to their full extent. You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser plug-in available under the following link [https://tools.google.com/dlpage/gaoptout?hl=de]. In order to prevent the collection by Google Analytics across devices, you can set an opt-out cookie. Opt-out cookies prevent the future collection of your data when you visit this website. You must opt-out on all systems and devices in use to be fully effective. Click here to set the opt-out cookie: Click here to disable Google Analytics.
Use of the remarketing or “similar target groups” function of Google Inc.
We use on our website the remarketing or “similar target groups” function of Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”). This function serves the purpose of analyzing visitor behavior and interests.
Your data may also be transferred to the USA. Data transfers to the USA are subject to an adequacy finding by the European Commission.
The processing is carried out on the basis of Art. 6 (1) lit. f DSGVO out of a legitimate interest in targeting visitors to the website with targeted advertising by displaying personalized, interest-based advertising for visitors to the provider’s website when they visit other websites in the Google Display Network. For reasons arising from your particular situation, you have the right to object at any time to the processing of your personal data in accordance with Art. 6 (1) f DSGVO.
Use of Google Ads conversion tracking
We use the online advertising program “Google Ads” on our website and, in this context, conversion tracking (visitor action evaluation). Google Conversion Tracking is an analysis service of Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”). When you click on an ad placed by Google, a conversion tracking cookie is placed on your computer. These cookies have a limited validity, do not contain any personal data and are therefore not used for personal identification. If you visit certain pages on our site and the cookie has not expired, Google and we may recognize that you have clicked on the ad and been directed to that page. Each Google Ads customer receives a different cookie. As a result, there is no way that cookies can be tracked across the sites of ads customers.
The information collected through the conversion cookie is used to compile conversion statistics. This tells us the total number of users who have clicked on one of our ads and been redirected to a page with a conversion tracking tag. However, we do not receive information that personally identifies users.
The processing is based on Art. 6 (1) lit. f DSGVO from the legitimate interest in targeted advertising and the analysis of the impact and efficiency of this advertising. You have the right, for reasons arising from your particular situation, to object at any time to the processing of personal data relating to you on the basis of Art. 6 (1) f DSGVO.
For this purpose you can prevent the storage of cookies by selecting the appropriate technical settings in your browser software. However, we would like to point out that in this case you may not be able to use all the functions of this website to their full extent. You will then not be included in the conversion tracking statistics.
Use of Facebook Remarketing
On our website we use the remarketing function “Custom Audiences” of Facebook Inc. (1601 S. California Ave, Palo Alto, CA 94304, USA; “Facebook”).
This feature is designed to target website visitors with interest-based advertising on the social network Facebook.
For this purpose, the Facebook remarketing tag was implemented on the website. This tag is used to establish a direct connection to the Facebook servers when visiting the website. This tells the Facebook server which of our pages you have visited. Facebook assigns this information to your personal Facebook user account. When you visit the social network Facebook, you will then see personalized, interest-based Facebook ads.
The processing is based on Art. 6 (1) lit. f DSGVO from the legitimate interest in the above-mentioned purpose. You have the right, for reasons arising from your particular situation, to object at any time to the processing of your personal data based on Art. 6 (1) f DSGVO.
For this purpose you can deactivate the remarketing function “Custom Audiences” here.
You can find more detailed information on the collection and use of data by Facebook, on your rights in this regard and on ways to protect your privacy in Facebook’s data protection information at https://www.facebook.com/about/privacy/.
Use of GoogleMaps
On our website we use the function for embedding GoogleMaps maps from Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”).
This feature allows the visual display of geographic information and interactive maps. Google also collects, processes and uses data of visitors to the websites when they call up the pages in which GoogleMaps maps are integrated.
Your data may also be transferred to the USA. For data transfers to the USA, an appropriateness decision of the European Commission exists.
The processing is based on Art. 6 para. 1 letter f DSGVO from the legitimate interest in the needs-based and targeted design of our website.
Further information on the collection and use of data by Google can be found in Google’s data protection information at https://www.google.com/privacypolicy.html. There you also have the possibility to change your settings in the data protection center, so that you can manage and protect your data processed by Google.
Duration of storage
After the contract has been completely processed, the data will be stored initially for the duration of the warranty period, thereafter under consideration of legal, in particular tax and commercial law retention periods, and then deleted after the period has expired, unless you have consented to further processing and use.
Rights of the person concerned
If the legal requirements are met, you are entitled to the following rights in accordance with Art. 15 to 20 DSGVO: right to information, to correction, to deletion, to restriction of processing, to data transferability.
In addition, according to Art. 21 (1) DSGVO, you have the right to object to processing based on Art. 6 (1) f DSGVO as well as to processing for the purpose of direct advertising.
Please contact us upon request. The contact details can be found in our imprint.
You can reach our data protection officer directly under:
Darritzer Strasse 6, 16818 Kränzlin
Phone: 03391 4002228
Right of appeal to the supervisory authority
In accordance with Art. 77 DSGVO, you have the right to complain to the supervisory authority if you believe that your personal data is being processed unlawfully.
Right of objection
If the personal data processing activities listed here are based on our legitimate interest pursuant to Art. 6 Par. 1 letter f DSGVO, you have the right to object to these processing activities at any time for reasons arising from your particular situation, with effect for the future.
After the objection has been made, the processing of the data concerned will be terminated unless we can prove compelling reasons for processing worthy of protection which outweigh your interests, rights and freedoms, or if the processing serves the assertion, exercise or defence of legal claims.
If personal data is processed for purposes of direct advertising, you can object to this processing at any time by notifying us. Once you have done so, we will stop processing the data concerned for the purpose of direct marketing.
last update: 02.08.2018